/* The Lab: shared site layer on top of scrollcraft.css.
   Tokens, chrome (bar, nav, footer), buttons, figures, charts.
   Page-specific composition lives in each page's own <style>. */
:root {
  --sc-canvas: #0B0B0B;  --sc-surface: #161616;
  --sc-ink: #F6F4F1;     --sc-ink-soft: #ABA6A0;
  --sc-accent: #C42A2A;  --sc-accent-ink: #FFFFFF;
  --sc-font-display: "Barlow Condensed", "Arial Narrow", Impact, sans-serif;
  --sc-font-text: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --paper: #F2EFEA; --paper-ink: #151515; --paper-soft: #6E6962; --paper-line: #DCD7CF;
  --line: rgba(246, 244, 241, .12);
  --line-strong: rgba(246, 244, 241, .22);
  --red-soft: rgba(196, 42, 42, .16);
  --bar-h: 64px;
  --wrap: min(100% - 2 * var(--sc-gutter), 1180px);
  --sc-gutter: clamp(16px, 4.5vw, 64px);
}
html { background: var(--sc-canvas); }
body { font-family: var(--sc-font-text); color: var(--sc-ink); background: var(--sc-canvas); -webkit-font-smoothing: antialiased; }
a { color: inherit; }
img, video { max-width: 100%; display: block; }
.wrap { width: var(--wrap); margin-inline: auto; }
.sc-display { font-family: var(--sc-font-display); font-weight: 900; text-transform: uppercase; letter-spacing: -0.01em; line-height: .92; text-wrap: balance; }
.lede { font-size: var(--sc-t-lg); line-height: 1.45; color: var(--sc-ink-soft); max-width: 40ch; text-wrap: pretty; }
.small { font-size: var(--sc-t-sm); color: var(--sc-ink-soft); }
.kicker { font: 700 var(--sc-t-xs)/1 var(--sc-font-text); letter-spacing: .14em; text-transform: uppercase; color: var(--sc-accent); }
.num { font-variant-numeric: tabular-nums; }
::selection { background: var(--sc-accent); color: #fff; }
:focus-visible { outline: 2px solid #fff; outline-offset: 3px; border-radius: 4px; }

/* ---------------- bar ---------------- */
.bar { position: fixed; inset: 0 0 auto; z-index: 50; height: var(--bar-h); display: flex; align-items: center;
  background: linear-gradient(to bottom, rgba(11,11,11,.86), rgba(11,11,11,.55) 70%, rgba(11,11,11,0));
  backdrop-filter: blur(6px); -webkit-backdrop-filter: blur(6px); }
.bar .wrap { display: flex; align-items: center; justify-content: space-between; gap: 16px; }
.bar__logo { display: flex; align-items: center; gap: 10px; text-decoration: none; }
.bar__logo img { height: 34px; width: auto; }
.bar__logo span { font: 900 1.55rem/1 var(--sc-font-display); letter-spacing: .02em; text-transform: uppercase; }
.bar__logo b { color: var(--sc-accent); font-weight: 900; }
.bar__nav { display: flex; align-items: center; gap: clamp(14px, 2.2vw, 30px); }
.bar__nav a { text-decoration: none; font-size: .92rem; font-weight: 600; color: var(--sc-ink-soft); padding: 8px 2px; transition: color 140ms var(--sc-ease-out); }
.bar__nav a:hover, .bar__nav a[aria-current="page"] { color: var(--sc-ink); }
.bar__nav a[aria-current="page"] { box-shadow: inset 0 -2px 0 var(--sc-accent); }
.bar__menu { display: none; }
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 10px; min-height: 48px; padding: 0 22px;
  background: var(--sc-accent); color: var(--sc-accent-ink); border-radius: 6px; text-decoration: none; white-space: nowrap;
  font: 800 1rem/1 var(--sc-font-text); letter-spacing: .01em; box-shadow: var(--sc-e2);
  transition: transform 120ms var(--sc-ease-out), background-color 160ms var(--sc-ease-out); }
.btn:hover { background: #D8322F; }
.btn:active { transform: translateY(1px) scale(.98); }
.btn--sm { min-height: 40px; padding: 0 16px; font-size: .9rem; }
.btn--ghost { background: transparent; color: var(--sc-ink); box-shadow: inset 0 0 0 1px var(--line-strong); }
.btn--ghost:hover { background: rgba(255,255,255,.06); }
.btn .arr { transition: transform 160ms var(--sc-ease-out); }
@media (hover: hover) and (pointer: fine) { .btn:hover .arr { transform: translateX(3px); } }

@media (max-width: 899px) {
  .bar__menu { display: inline-flex; align-items: center; justify-content: center; width: 44px; height: 44px; background: none; border: 0; color: var(--sc-ink); }
  .bar__menu svg { width: 24px; height: 24px; }
  .bar__nav { position: fixed; inset: var(--bar-h) 0 auto; flex-direction: column; align-items: stretch; gap: 0; padding: 8px var(--sc-gutter) 20px;
    background: rgba(11,11,11,.97); border-bottom: 1px solid var(--line); transform: translateY(-8px); opacity: 0; pointer-events: none;
    transition: opacity 180ms var(--sc-ease-out), transform 180ms var(--sc-ease-out); }
  .nav-open .bar__nav { opacity: 1; transform: none; pointer-events: auto; }
  .bar__nav a { padding: 14px 0; font-size: 1.1rem; border-bottom: 1px solid var(--line); }
  .bar__nav a[aria-current="page"] { box-shadow: none; color: var(--sc-ink); }
  .bar__nav .btn { margin-top: 16px; border-bottom: 0; }
  .bar__cta-m { display: inline-flex; }
}
@media (min-width: 900px) { .bar__cta-m { display: none; } }

/* ---------------- footer (A2P: legal name, address, phone, STOP/HELP) ---------------- */
.foot { border-top: 1px solid var(--line); padding: 48px 0 calc(40px + env(safe-area-inset-bottom)); font-size: .88rem; color: var(--sc-ink-soft); background: var(--sc-canvas); position: relative; z-index: 2; }
.foot__top { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 24px 48px; margin-bottom: 28px; }
.foot__brand { font: 900 1.6rem/1 var(--sc-font-display); text-transform: uppercase; color: var(--sc-ink); }
.foot__links { display: flex; flex-wrap: wrap; gap: 10px 24px; }
.foot__links a { text-decoration: none; color: var(--sc-ink); font-weight: 600; }
.foot__links a:hover { color: #fff; text-decoration: underline; text-underline-offset: 3px; }
.foot__legal { line-height: 1.7; max-width: 80ch; }
.foot__legal a { text-underline-offset: 2px; }

/* ---------------- figures / photos ---------------- */
.photo { position: relative; overflow: hidden; border-radius: 10px; background: #1b1b1b; }
.photo img { width: 100%; height: 100%; object-fit: cover; filter: saturate(.82) contrast(1.06) brightness(.92); }
.photo::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, rgba(11,11,11,0) 55%, rgba(11,11,11,.55)); pointer-events: none; }
figcaption, .cap { font-size: .8rem; color: var(--sc-ink-soft); margin-top: 10px; letter-spacing: .01em; }

/* ---------------- charts (inline SVG, real numbers only) ---------------- */
.chart { width: 100%; height: auto; overflow: visible; font-family: var(--sc-font-text); }
.chart text { fill: var(--sc-ink-soft); font-size: 13px; font-variant-numeric: tabular-nums; }
.chart .axis { stroke: var(--line); stroke-width: 1; }
.chart .start { fill: #6d6863; }
.chart .now { fill: var(--sc-accent); }
.chart .link { stroke: rgba(246,244,241,.28); stroke-width: 2; }
.chart .big { fill: var(--sc-ink); font: 900 30px/1 var(--sc-font-display); }
.chart .lbl { fill: var(--sc-ink); font-weight: 700; font-size: 14px; }
/* draw-in: driven by .is-in (IntersectionObserver in page) or --sc-p */
.chart [data-draw] { stroke-dasharray: var(--len, 400); stroke-dashoffset: var(--len, 400); transition: stroke-dashoffset 1.1s var(--sc-ease-out); }
.chart.is-in [data-draw] { stroke-dashoffset: 0; }
.chart [data-pop] { opacity: 0; transform: scale(.6); transform-box: fill-box; transform-origin: center; transition: opacity .4s var(--sc-ease-out), transform .5s var(--sc-ease-out); }
.chart.is-in [data-pop] { opacity: 1; transform: none; }
.legend { display: flex; gap: 18px; font-size: .82rem; color: var(--sc-ink-soft); }
.legend i { display: inline-block; width: 10px; height: 10px; border-radius: 50%; margin-right: 6px; vertical-align: -1px; }
.legend .s { background: #6d6863; } .legend .n { background: var(--sc-accent); }

/* ---------------- section rhythm ---------------- */
.sec { padding-block: var(--sc-section); position: relative; }
.sec--paper { background: var(--paper); color: var(--paper-ink); --sc-ink: var(--paper-ink); --sc-ink-soft: var(--paper-soft); --line: var(--paper-line); }
.sec--paper .chart text { fill: var(--paper-soft); }
.sec--paper .chart .big, .sec--paper .chart .lbl { fill: var(--paper-ink); }
.sec--paper .chart .link { stroke: rgba(21,21,21,.25); }
.sec--paper .chart .start { fill: #A9A39B; }
.sec h2 { font-size: var(--sc-t-3xl); }

@media (prefers-reduced-motion: reduce) {
  .chart [data-draw] { transition: none; stroke-dashoffset: 0; }
  .chart [data-pop] { transition: none; opacity: 1; transform: none; }
}
/* No JS / engine failed: everything visible */
.sc-off [data-sc-cue], .sc-off [data-sc-in] { opacity: 1 !important; transform: none !important; }

/* nav CTA keeps button ink (beats .bar__nav a) */
.bar__nav a.btn, .bar__nav a.btn:hover { color: var(--sc-accent-ink); box-shadow: var(--sc-e2); }

/* ---------------- video testimonials (click-to-load YouTube facades) ---------------- */
.vid { margin: 0; }
.vid__btn { position: relative; display: block; width: 100%; height: 100%; padding: 0; border: 0; border-radius: 10px; overflow: hidden; cursor: pointer; background: #111; }
.vid__btn img { width: 100%; height: 100%; object-fit: cover; filter: saturate(.85) brightness(.82); transition: transform .5s var(--sc-ease-out), filter .3s var(--sc-ease-out); }
.vid__btn::after { content: ""; position: absolute; inset: 0; background: linear-gradient(0deg, rgba(11,11,11,.55), rgba(11,11,11,0) 45%); }
.vid__play { position: absolute; z-index: 1; left: 18px; bottom: 18px; width: 58px; height: 58px; border-radius: 50%; background: var(--sc-accent); display: grid; place-items: center; transition: transform .2s var(--sc-ease-out); }
.vid__play svg { width: 22px; height: 22px; margin-left: 3px; fill: #fff; }
@media (hover: hover) and (pointer: fine) { .vid__btn:hover img { transform: scale(1.03); filter: saturate(.95) brightness(.92); } .vid__btn:hover .vid__play { transform: scale(1.06); } }
.vid__frame iframe { width: 100%; height: 100%; border: 0; border-radius: 10px; display: block; background: #000; }
.vid figcaption { margin-top: 12px; font-size: .95rem; color: var(--sc-ink); font-weight: 700; }
.vid figcaption span { color: var(--sc-ink-soft); font-weight: 500; }
/* a row of interviews. Columns are sized so 16:9 and 9:16 frames share one height. */
.vids { display: grid; gap: 24px; align-items: end; margin-top: clamp(40px, 6vw, 72px); }
.vids--mix { grid-template-columns: 3.16fr 1fr 1fr; }
.vids--two { grid-template-columns: 1fr 1fr; }
.vids__kicker { grid-column: 1 / -1; margin-bottom: -8px; }
.vids .vid__frame { width: 100%; height: auto; aspect-ratio: 16 / 9; }
.vids .vid--tall .vid__frame { aspect-ratio: 9 / 16; }
@media (max-width: 899px) {
  .vids { gap: 28px 14px; }
  .vids--mix { grid-template-columns: 1fr 1fr; }
  .vids--mix .vid:not(.vid--tall) { grid-column: 1 / -1; }
  .vids--two { grid-template-columns: 1fr; }
}

/* section loops (video[data-lazy]) sit over their poster and fade in once playing */
.loop { position: relative; overflow: hidden; }
.loop > img, .loop > picture img, .loop > video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.loop > video { opacity: 0; transition: opacity .6s var(--sc-ease-out); }
.loop > video.on { opacity: 1; }